Company: Overview
Rollyo, which launched today, allows you to create and publish your own search engines, based on websites you decide to include. John Battelle and Steve Rubel wrote about Rollyo earlier today as well.
The basic idea? Create customized searches (built on Yahoo search) that include only those sites you want to include. Search those sites for information that you know you can trust. And, see what other’s have created, and leverage those searches as well.
To set up (or “roll”) a search, you are asked to name up to 20 websites, pick a category and tag the search. A search can be public or private – public searches are ranked by popularity and listed on the site. You can also share searches with others directly.
Once you search, you can also expand the search out to all websites to get additional results.
In their About section, Rollyo says:
Rollyo is the fast, easy way to create personal search engines using only the sources you trust.
Are you tired of wading though thousands of irrelevant search results to get to the information you want? Ever wish you could narrow your search to sites you already know and trust? With Rollyo, you can easily create your own custom search engines, and explore and save those created by others.WHY ROLLYO?
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Join 10k+ tech and VC leaders for growth and connections at Disrupt 2025
Netflix, Box, a16z, ElevenLabs, Wayve, Hugging Face, Elad Gil, Vinod Khosla — just some of the 250+ heavy hitters leading 200+ sessions designed to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss a chance to learn from the top voices in tech. Grab your ticket before doors open to save up to $444.
San Francisco | October 27-29, 2025Rollyo puts the power of Yahoo! Search in your hands, by giving you the tools to create your own personal search engines – with no programming required. All you have to do is pick the sites you want to search, and we’ll create a custom search engine for you.
Team
Dave Pell, Founder + Roll Player
Angus Durocher, Engineering + Roll Model
Dan Cederholm, Designer + CSS Jedi
Alex Wright, Zen Master User Experience Architect
