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XKCD: Punch Me In The Face If I Use Klout

Matt Burns

I don’t understand Klout. I’ve convinced myself that it’s best that way. I just avoid it, really. Grading a person’s social media influence on a scale of 100 seems like something popular girls would do in high school.

Like Alexia said last year, nobody gives a damn about your Klout score. I honestly didn’t give a damn about my Klout score until I heard about the deals with airlines. That said, free perks do not outweigh worrying about a seemingly arbitrary scoring system. Today’s XKCD comic nails it. Please, Internet, if I ever write about Klout in any way, punch me square in the face.

But let’s not stop there! Join the movement! Follow XKCD and opt out of Klout!

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Matt Burns

Matt is a Managing Editor at TechCrunch.

He started at TechCrunch as a freelance writer in 2008 and moved up the ranks to become the Managing Editor in early 2017. Born and raised in the heart of the automotive world, he has a special place in his heart for mobility startups and gadgets.

At TechCrunch he manages the editorial side of the company’s events including TechCrunch Disrupt, TechCrunch Sessions and the company’s various worldwide events. Previously he was a freelance writer at Engadget and EngadgetHD where he hosted podcasts until he was removed from that role after saying a swear word. He’s very sorry and promises it won’t happen again.

His passions include emails, run-on sentences and following through with action items developed during a conference call. And woodwork.

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