Senzari, the Pandora competitor backed by $1 million in funding from 500 Startups and others, has just debuted a brand-new recommendation engine called AMP3, which steps up the competition quite a bit between it and other streaming radio providers. The new engine (which we’ll just call “AMP” for short) isn’t like the basic “artist radio” option found in Pandora, or the radio features in other streaming music apps, either. Those, at best, may just include a “more/less like this” slider option for customization purposes. Instead, with AMP, listeners can customize their music by a number of factors, including popularity, tempo, similarity, and discovery.
And, says Senzari, this is just the beginning.
