Big guys like Samsung, Sony and LG use the Consumer Electronics Show to simply show off to one another, whereas the little guys (including case makers) are actually trying to conduct business — attract buyers, ink deals, and grow their company.
This makes the iLounge of CES a double-edged sword. We can only get so excited about a phone or tablet case. At the same time, it gives me the opportunity to live out my deepest, darkest urges to destroy electronics.
We visited a variety of case booths during the show, and at each we aimed to find out just how much the companies believe in their products.
“Can we test out the case?”
“Sure!” they say. “Please do!”
“With your phone?”
(Silence)
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