Viber, the VoIP and messaging app recently acquired by Rakuten for $900 million, has today announced that it has crossed 100 million concurrent active users.
Thus far, Viber has only ever released metrics around registered users, but as we all know, there’s a big difference between registered users and active monthly or daily users.
As of now, Viber has 350 million unique registered downloads, and 100 million active concurrent users.
Much of this growth comes down to platform availability, as Viber has worked hard to stretch across multiple platforms, including desktop, iOS, Android, BlackBerry, Windows Phone, and more.
Viber, though growing, is up against some big challenges. The messaging space is as hot as it can be, especially with Facebook’s $19 billion acquisition of Whatsapp.
Not only does Viber face competition from other messaging apps like WhatsApp, Line, KakaoTalk, etc., but it also faces competition from the platforms themselves, like Apple and Android.
Now, the focus continues to center around expansion and capturing new markets. That said, Viber has added Portuguese and Spanish to existing languages, such as English and Japanese.
