Roku and Walmart partner up to bring shoppable ads to streaming

Roku and Walmart announced a new partnership that aims to crack the code on making purchases via TV streaming and shopping with remotes. On Thursday, the two companies introduced their plan to allow viewers to purchase items with their remotes while streaming on Roku devices. The deal is expected to unite Roku’s streaming platform’s 61.3 … Continue reading Roku and Walmart partner up to bring shoppable ads to streaming