Apple Music becomes the official sponsor of the Super Bowl halftime show

Move aside, Pepsi. The National Football League (NFL) and Apple announced that Apple Music is the official sponsor of the Super Bowl Halftime Show as part of a multiyear deal. Pepsi had been the sponsor since 2013. Super Bowl LVII, on Sunday, February 12, 2023, will mark the music streaming platform’s first year as part … Continue reading Apple Music becomes the official sponsor of the Super Bowl halftime show