Ana Milicevic

Ana Milicevic is principal and co-founder of Sparrow Advisers, where she and her team of strategic consultants work with companies across adtech, martech, ecommerce, and media on strategy, scaling challenges, product, go-to-market positioning, new market launches, innovation, services, and global field enablement. Earlier in her career Ms. Milicevic held key leadership roles across product, strategy, technology, and services in early stage startups, high growth scale-ups, and established global companies like Adobe and SAS. She is a frequent speaker on topics of data management, cross-channel marketing analytics, customer experience, innovation, and emerging markets.