Chelsea Cain Maclin

In her role, Chelsea leads Bumble’s global marketing strategies and initiatives, focusing on international campaigns, brand marketing, experiential marketing, and integrated partnerships. Her growing team works cross-functionally to test, develop and implement innovative marketing strategies for the brand across the globe. She helped the company launch its newest vertical, Bumble Bizz. Chelsea has spent her career helping technology-based B2C and B2B businesses grow. She’s passionate about driving exponential yet sustainable, high-quality growth, and believes marketing is a vehicle to build impactful relationships with customers, create digital and physical communities, and ultimately solve societal problems. Chelsea has a passion for women’s equality and supporting women-led businesses, both personally and professionally. Chelsea began her career at rewardStyle, a startup technology company that provides monetization tools and marketing consulting to premier B2C digital publishers and influencers. She led the Publisher Development team, maintaining responsibility for company P&L, and managing a team of consultants serving 8,000 clients like Vogue, InStyle, influential individuals and celebrities. These publishers were primarily female business owners, and Chelsea’s team helped teach them how to utilize technology to market, analyze, and optimize their businesses to build revenue, which resulted in consecutive years of +100% YoY growth in rewardStyle’s revenue. She later moved into private consulting for startup technology companies, advising on marketing and business development with founders and executive team members.