Haneen Davies

Haneen Davies serves as the chief commercial officer of Houseplant. Based in Toronto, Davies joined the Houseplant team in March 2018 as the company’s first official employee and she built the brand from the ground up. Davies currently oversees global brand marketing and communication strategy as well as management of the Housegoods line and Houseplant’s Canadian operations. Davies is a natural born leader who began her professional journey in investor relations. After spending time with a few highly esteemed firms, she found a knack for helping companies build their brand and honed in on her passion for establishing their narrative. She held several roles in brand development, growth and marketing for companies like Toronto International Film Festival Group (TIFF), Unilever and PepsiCo., before working in agency life at both Edelman and TAXI. She then took an entrepreneurial leap and began consulting during which time she connected with Houseplant. They were looking for someone who had a track record of excellence in brand building, Davies met with the founding team the very next day and the rest is history. Born and raised in Jordan and spending much of her childhood living in the UAE, Davies moved to Toronto in her high school years, where she currently resides with her husband, two daughters and a Goldendoodle. Davies holds a BCom degree from McGill University and is deeply passionate about travel, food and people.