Agenda
September 5th
Pancake & Podcast with The New Stack | The Forum
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Join The New Stack founder and Publisher Alex Williams and TechCrunch’s Frederic Lardinois for a special Pancake & Podcast session with live Q&A featuring, you guessed it, delicious pancakes and awesome panelists!
Welcome remarks by Matthew Panzarino (TechCrunch) | Main Stage
Investing with an Eye to the Future with Jason Green (Emergence Capital), Maha Ibrahim (Canaan Partners) and Rebecca Lynn (Canvas Ventures) | Main Stage
In an ever-changing technological landscape, it’s not easy for VCs to know what’s coming next and how to place their bets. Yet, it’s the job of investors to peer around the corner and find the next big thing, whether that’s in AI, serverless, blockchain, edge computing or other emerging technologies. Our panel will look at the challenges of enterprise investing, what they look for in enterprise startups and how they decide where to put their money.
Talking Shop with Scott Farquhar (Atlassian) | Main Stage
With tools like Jira, Bitbucket and Confluence, few companies influence how developers work as much as Atlassian. The company’s co-founder and co-CEO Scott Farquhar will join us to talk about growing his company, how it is bringing its tools to enterprises and what the future of software development in and for the enterprise will look like.
Investor Q&A with Jason Green (Emergence Capital), Maha Ibrahim (Canaan Partners) and Rebecca Lynn (Canvas Ventures) | The Screening Room
Your chance to ask questions of some of the leading investors in enterprise.
Innovation Break: Deliver Innovation to the Enterprise with Monty Gray (Okta), DJ Paoni (SAP), Sanjay Poonen (VMWare) and Shruti Tournatory (Sapphire Ventures) | Main Stage
For startups, the appeal of enterprise clients is not surprising — signing even one or two customers can make an entire business, and it can take just a few hundred to build a $1 billion unicorn company. But while corporate counterparts increasingly look to the startup community for partnership opportunities, making the jump to enterprise sales is far more complicated than scaling up the strategy startups already use to sell to SMBs or consumers. Hear from enterprise leaders at Okta, SAP, and VMware as they address how startups can adapt their strategy with the needs of the enterprise in mind. Sponsored by SAP.
Apple in the Enterprise with Susan Prescott (Apple) | Main Stage
Apple’s Susan Prescott has been at the company since the early days of the iPhone, and she has seen the company make a strong push into the enterprise, whether through tooling or via strategic partnerships with companies like IBM, SAP and Cisco.
Cracking the Code: From Startup to Scaleup in Enterprise Software with Ram Jambunathan (SAP.iO), Lonnie Rae Kurlander (Medal), Caitlin MacGregor (Plum), and Dimitri Sirota (BigID) | The Screening Room
The startup journey is hard. Data shows that 70% of upstart tech companies fail, while only 1% of these startups will go on to gain unicorn status. Success in enterprise software often requires deep industry experience, strong networks, brutally-efficient execution, and a bit of luck. This panel brings together three successful SAP.iO Fund-backed enterprise startups for an open discussion on lessons learned, challenges of scaling, and why the right strategic investors or partners can be beneficial even at early-stages. Sponsored by SAP.
Break
Box’s Enterprise Journey with Aaron Levie (Box) | Main Stage
Box started life as a consumer file storage company and transformed early on into a successful enterprise SaaS company, focused on content management in the cloud. Levie will talk about what it’s like to travel the entire startup journey — and what the future holds for data platforms.
Bringing the Cloud to the Enterprise with Mark Russinovich (Microsoft) | Main Stage
Enterprise cloud environments are becoming more complex. As businesses maximize existing infrastructure investments, create cloud-native applications and bring new workloads to the edge, a clear cloud strategy to unlock growth is more important than ever. In this fireside chat with the CTO of Microsoft Azure, we’ll talk about how companies can make the move to the cloud easier, what not to do, and how to develop a cloud strategy with an eye to the future.
Special Announcement and Product Launch with Deon Nicholas (Forethought) | Main Stage
Check out this exciting update from the 2018 TechCrunch Disrupt SF winners.
Break
Keeping the Enterprise Secure with Martin Casado (Andreessen Horowitz), Emily Heath (United Airlines) and Wendy Nather (Duo Security) | Main Stage
Enterprises face a litany of threats from both the inside and outside the firewall. Now more than ever, companies — especially startups — have to put security first. From preventing data from leaking to keeping bad actors out of your network, enterprises have it tough. How can you secure the enterprise without slowing growth? We’ll discuss the role of a modern CSO and how to move fast… without breaking things.
Founder Q&A with Deon Nicholas (Forethought), Bindu Reddy (Reality Engines), and Murli Thirumale (Portworx) | The Screening Room
Your chance to ask questions of some of the outstanding founders in enterprise.
Keeping an Enterprise Behemoth on Course with Bill McDermott (SAP) | Main Stage
With over $166 billion is market cap, Germany-based SAP is one of the most valuable tech companies in the world today. Bill McDermott took the lead of the company in 2014, becoming the first American to hold this position. Since then, he has quickly grown the company, in part thanks to a number of $1B+ acquisitions. We’ll talk to him about his approach to these acquisitions, his strategy for growing the company in a quickly changing market and the state of enterprise software in general.
Pricing From Day One | The Screening Room
A key ingredient distinguishing top performing companies is clear focus on price. To maximize revenue and profits, pricing should be a C level / boardroom consideration. To optimize pricing, you should think about price when determining which products and features to bring to market; put the people, process and technology in place to optimize it; and maintain flexibility to adjust strategy and tactics to respond to changing markets. By doing so, companies unlock the single greatest profit lever that exists. This pragmatic session is focused on how to do this, providing real world examples. Key speakers include the “Unicorn Advisor” and author of “Monetizing Innovation”, Madhavan Ramanujam of Simon Kucher and Partners, Gabriel Smith, Chief Evangelist of Pricefx and Darius Jakubik from Pricefx. Sponsored by Pricefx
How Kubernetes Changed Everything with Brendan Burns (Microsoft), Tim Hockin (Google Cloud), Joe Beda (VMware), and Aparna Sinha (Google) | Main Stage
You can’t go to an enterprise conference and not talk Kubernetes, the incredibly popular open source container orchestration project that was incubated at Google. For this panel, we brought together three of the founding members of the Kubernetes team and the current director of product management for the project at Google to talk about the past, present and future of the project and how it has changed how enterprises think about moving to the cloud and developing software.
Innovation Break: The Future of Data in an Evolving Landscape Alisa Bergman (Adobe Systems), Jai Das (Sapphire Ventures), Nicole Helmer (SAP), and Sanjay Kumar (Geospatial Media) | Main Stage
Companies have historically competed by having data in their toolbox, and gleaning insights to make key business decisions. However, increased regulatory and societal scrutiny is requiring companies to rethink this approach. In this session, we explore the challenges and opportunities that businesses will experience as these conversations evolve.
Innovating for a Super-Human Future with Martin Wezowski (SAP) | The Screening Room
We talk about change, but what are the mechanics and the dynamics behind it? And how fast is it? What it means to be an innovator is transforming faster than before, and this transformation is deeply rooted in the challenges and promises between cutting edge tech and humanism. The symbiosis between human creativity & empathy and machine intelligence opens new worlds for our imagination in a time when “now” has never been so temporary, and helps us answer the question: “What is human, and what is work in a superhuman future?” Sponsored by SAP.
AI Stakes its Place in the Enterprise with Marco Casalaina (Salesforce), Jocelyn Goldfein (Zetta Venture Partners), and Bindu Reddy (Reality Engines) | Main Stage
AI is becoming table stakes for enterprise software as companies increasingly build AI into their tools to help process data faster or make more efficient use of resources. Our panel will talk about the growing role of AI in enterprise for companies big and small.
Break
The Trials and Tribulations of Experience Management with Amit Ahuja (Adobe), Julie Larson-Green (Qualtrics), Peter Reinhardt (Segment) | Main Stage
As companies gather more data about their customers and employees, it should theoretically improve their experience, but myriad challenges face companies as they try to pull together information from a variety of vendors across disparate systems, both in the cloud and on prem. How do you pull together a coherent picture of your customers, while respecting their privacy and overcoming the technical challenges? We’ll ask a team of experts to find out.
Investor Q&A with Jai Das (Sapphire Ventures) and Jocelyn Goldfein (Zetta Venture Partners) | The Screening Room
Your chance to ask questions of some of the leading investors in enterprise.
Innovation Break: Identifying Overhyped Technology Trends with James Allworth (Cloudflare), George Mathew (Kespry), and Max Wessel (SAP) | Main Stage
For innovation-focused businesses, deciding which technology trends are worth immediate investment, which trends are worth keeping on the radar, and which are simply buzzworthy can be a challenging gray area to navigate and may ultimately make or break the future of a business. Hear from these innovation juggernauts as they provide their divergent perspectives on today’s hottest trends, including Blockchain, 5G, AI, VR and more. Sponsored by SAP.
Fireside Chat with Andrew Ng (Landing AI) | Main Stage
Few technologists have been more central to the development of AI in the enterprise than Andrew Ng. With Landing AI and the backing of many top venture firms, Ng has the foundation to develop and launch the AI companies he thinks will be winners. We will talk about where Ng expects to see AI’s biggest impacts across the enterprise.
The Quantum Enterprise with Jim Clarke (Intel), Jay Gambetta (IBM), and Krysta Svore (Microsoft) | Main Stage
While we’re still a few years away from having quantum computers that will fulfill the full promise of this technology, many companies are already starting to experiment with what’s available today. We’ll talk about what startups and enterprises should know about quantum today to prepare for tomorrow.
Overcoming the Data Glut with Benoit Dageville (Snowflake), Ali Ghodsi (Databricks), and Murli Thirumale (Portworx) | Main Stage
There is certainly no shortage of data in the enterprise these days. The question is how do you process it and put it in shape to understand it and make better decisions? Our panel will discuss the challenges of data management and visualization in a shifting technological landscape where the term ‘big data’ doesn’t begin to do the growing volume justice.
Wrap | Main Stage
Closing Reception | The Forum
Network with attendees, speakers, sponsors, and exhibitors
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