Inside Fisker’s collapse

May 31, 2024 — The road to Fisker’s ultimate ruin may have started and ended with its flawed Ocean SUV, which was riddled with mechanical and software problems. But it was paved with hubris, power struggles, and the repeated failure to set up basic processes that are foundational for any automaker.

An illustration of Henrik and Geeta-Gupta Fisker
Image Credits:Bryce Durbin / TechCrunch

From the Storyline: The fall of EV startup Fisker

Henrik Fisker once envisioned a burgeoning EV empire at the startup he named after himself, which was to be led…

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