Disney highlights links between movies, parks, and tech

Disney’s SXSW “The Future of World-Building” session lived up to its promise of special guests, with appearances from “The Mandalorian” creator Jon Favreau, Pixar chief creative officer Pete Docter, Marvel Entertainment president Kevin Feige, and “Iron Man” star Robert Downey Jr.

They appeared alongside the Imagineers who create the rides at Disney theme parks, using their stage time to highlight upcoming attractions drawn from Star Wars, Pixar, and Marvel movies and shows. (Sometimes, the inspiration can go in the other direction, with droids built for the parks also appearing in the upcoming film “The Mandalorian & Grogu.”)

Downey compared the Imagineers to his superhero character Tony Stark/Iron Man (a role he’ll be reprising in both “Avengers: Infinity Defense” and “Stark Flight Lab”), praising their “drive to put something good into the world” and make it “at a minimum, more fun.”

March 7, 2025 – March 14, 2025

From the Storyline: SXSW 2025 live coverage: Health tips from Bryan Johnson, concerns about Elon Musk, and what it’s like to actually ride a Waymo Uber on the conference’s final day

TechCrunch will be on the ground at SXSW 2025 — the annual tech, music, comedy, and film conference that kicked…

Latest in Media & Entertainment