How Founders Can Think Like a VC

From the collection TechCrunch Early Stage 2021

Recorded on July 8, 2021.
Though there is more capital flowing through the market than ever before, the world of fundraising can still feel like a black box to many founders. Hear Norwest Venture Partners’ Lisa Wu explain how founders can get in the mind of a VC, framing their company’s narrative in terms that VCs love. Be the ball, as they say.

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